Using social media well will help you to communicate what your ministry does. It will also help you connect with new people. It’s worth the investment. I would highly encourage you to check out this article from SocialMedia Examiner as it is very in-depth. Below are some excerpts:
According to the 2011 Social Media Marketing Industry Report, 78% of marketers saw increased traffic with just six hours a week invested in social media.
3 Steps to Developing a Strategy:
Step #1: Assessment
Step #2: Implementation
Step #3: Monitor, Measure, & Get Momentum
About the Author
Tim Briggs is the Creative Media Pastor at Church at Charlotte in Charlotte, NC. He blogs regularly at Church Sports Outreach. He also regularly writes about ministry, the church, technology, culture, and creative stuff. He is married with two children and is currently pursuing a M.A. in Biblical Studies from Gordon-Conwell Theological Seminary.